Analisa Peran Customer Online Review Dalam Membangun Kepercayaan Dan Minat Beli Konsumen Pada Produk Perjalanan Wisata Indonesia
The development of online travel business in the world is going very fast. The transformation of new business models from traditional to online aims to create more efficient trading strategies. In tourism marketing, Customer Online Review (COR) plays an important role in validating inform...
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | Indonesian |
| Published: |
Telkom University
2019-12-01
|
| Series: | Jurnal Manajemen Indonesia |
| Subjects: | |
| Online Access: | https://journals.telkomuniversity.ac.id/ijm/article/view/2411 |