Public Relations Applications in Librarianship and Television

Public relations is an indispensable management function for an organization to reach its target audiences so as to serve them better and, at the same time, to upgrade its status in society as an organization. Television, as mass communication medium, is used effectively in public relations in libra...

Full description

Bibliographic Details
Main Author: Erol Yılmaz
Format: Article
Language:English
Published: Türk Kütüphaneciler Derneği (Turkish Librarians' Association) 1999-12-01
Series:Türk Kütüphaneciliği
Online Access:http://tk.org.tr/index.php/TK/article/view/919