Role and Strategy of Hotel Public Relations in Returning Guests After Selat Sunda Tsunami
The purpose of this research is to figure out the role of public relations, as well as the strategy of public relations in the effort to improve the hotel occupancy rate in Anyer, Serang, Banten after the Selat Sunda tsunami. The methodology used in this study is a qualitative descriptive approach,...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Institut Teknologi Sepuluh Nopember Surabaya
2020-08-01
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Series: | Jurnal Sosial Humaniora |
Subjects: | |
Online Access: | http://iptek.its.ac.id/index.php/jsh/article/view/7045/4944 |