Integrating Fuzzy Analytic Hierarchy Process and Fuzzy DEMATEL to Investigate Service Capabilities in Iranian Small Enterprises: A Resource-Based Perspective

Based on a resource-based perspective, the service capabilities comprisemanagerial, organizational, marketing, and service quality components that can enhance the competitive position. Owing to the key roles these capabilities may play in isolation and independent of the performance, the current stu...

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Bibliographic Details
Main Authors: davod khosroanjom, Ali Rajab Zadeh Qatari, adel azar, abbas moghbel
Format: Article
Language:fas
Published: Islamic Azad University, Tabriz Branch 2021-03-01
Series:مدیریت بهره وری
Subjects:
Online Access:http://jpm.iaut.ac.ir/article_680746_e582b7f3c996e556a23f393d49da92d5.pdf