Integrating Fuzzy Analytic Hierarchy Process and Fuzzy DEMATEL to Investigate Service Capabilities in Iranian Small Enterprises: A Resource-Based Perspective
Based on a resource-based perspective, the service capabilities comprisemanagerial, organizational, marketing, and service quality components that can enhance the competitive position. Owing to the key roles these capabilities may play in isolation and independent of the performance, the current stu...
Main Authors: | , , , |
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Format: | Article |
Language: | fas |
Published: |
Islamic Azad University, Tabriz Branch
2021-03-01
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Series: | مدیریت بهره وری |
Subjects: | |
Online Access: | http://jpm.iaut.ac.ir/article_680746_e582b7f3c996e556a23f393d49da92d5.pdf |