Social Media as a Tool for Online Advocacy Campaigns: Greenpeace Mediterranean’s Anti Genetically Engineered Food Campaign in Turkey
Advocacy has been one of the main fields of study in public relations and is established amongst the main functions of public relations. The strong need of non-governmental organizations for public support in order to reach their goals locates public relations and advocacy at a central position for...
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Format: | Article |
Language: | English |
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Saint Paul University
2012-12-01
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Series: | Global Media Journal: Canadian Edition |
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Online Access: | http://www.gmj.uottawa.ca/1202/v5i2_ozdemir.pdf |