VALUATION AND MOTIVATION OF THE MEETING INDUSTRY: A CASE STUDY FROM GUAYAQUIL, ECUADOR
Conferences and events should be a proposal to develop cities that have facilities for this type of demand. The objective of this empirical study was to analyze the motivations and valuation of participants in an International Congress in Guayaquil City (Ecuador). A survey was applied, for which uni...
| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Editura Universităţii din Oradea
2019-05-01
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| Series: | Geo Journal of Tourism and Geosites |
| Subjects: | |
| Online Access: | http://gtg.webhost.uoradea.ro/PDF/GTG-2-2019/gtg.25213-371.pdf |