The Driving Path of Customer Sustainable Consumption Behaviors in the Context of the Sharing Economy—Based on the Interaction Effect of Customer Signal, Service Provider Signal, and Platform Signal

The sharing economy, based on collaboration, sharing, and innovation, has brought about a disruptive revolution in the transformation of the economy and provided a new operating mechanism for promoting sustainable consumption. Therefore, exploring which signals in the sharing economy can effectively...

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Bibliographic Details
Main Authors: Juying Wang, Xiaoqing Yu
Format: Article
Language:English
Published: MDPI AG 2021-03-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/13/7/3826