Design preferences for global scale: a mixed-methods study of “glocalization” of an animated, video-based health communication intervention

Design preferences for global scale: a mixed-methods study of “glocalization” of an animated, video-based health communication intervention

Abstract Background Designing health communication interventions for global scaling promotes health literacy and facilitates rapid global health messaging. Limited literature explores preferences for animation prototypes and other content characteristics across participants in different global regio...

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Bibliographic Details
Main Authors: Maya Adam, Rachel P. Chase, Shannon A. McMahon, Kira-Leigh Kuhnert, Jamie Johnston, Victoria Ward, Charles Prober, Till Bärnighausen
Format: Article
Language:English
Published: BMC 2021-06-01
Series:BMC Public Health
Subjects:
Global health
Health communication
Health literacy
Health education
Human-centered design
Community health promotion
Online Access:https://doi.org/10.1186/s12889-021-11043-w

Internet

https://doi.org/10.1186/s12889-021-11043-w

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