On the relevance of the Region-Of-Origin in consumers studies
The existing literature on the consumers’ attitude toward region-of-origin (RoO) provides numerous and varying evidence on the relative importance of this extrinsic attribute as compared to other product characteristics. The article aims at characterising the heterogeneity in the relative importance...
Main Authors: | Fabio Gaetano Santeramo, Emilia Lamonaca, Domenico Carlucci, Biagia De Devitiis, Antonio Seccia, Rosaria Viscecchia, Gianluca Nardone |
---|---|
Format: | Article |
Language: | English |
Published: |
Firenze University Press
2020-11-01
|
Series: | Bio-based and Applied Economics |
Subjects: | |
Online Access: | https://oaj.fupress.net/index.php/bae/article/view/8337 |
Similar Items
-
Human Factor in Food Label Design to Support Consumer Healthcare and Safety: A Systematic Literature Review
by: Angelo Corallo, et al.
Published: (2019-07-01) -
Food Loss–Food Waste–Food Security: A New Research Agenda
by: Fabio Gaetano Santeramo, et al.
Published: (2021-04-01) -
On the Evolution of Trade and Sanitary and Phytosanitary Standards: The Role of Trade Agreements
by: Fabio Gaetano Santeramo, et al.
Published: (2018-12-01) -
The benefits of country-specific non-tariff measures in world wine trade
by: Fabio Gaetano Santeramo, et al.
Published: (2019-06-01) -
Impact of country of origin and country of brand origin on consumer attitude towards products
by: Indrė Pikturnienė, et al.
Published: (2009-03-01)