Multilingual Advertising in Lithuanian Magazines in 1993–2013
The article presents a quantitative analysis of multilingual advertising in Lithuanian magazines 1993–2013. The analysis includes those advertisements where alongside Lithuanian separate elements in a foreign language are used, and monolingual non-Lithuanian advertising. The sample included adverti...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | deu |
| Published: |
Vilnius University Press
2014-03-01
|
| Series: | Taikomoji kalbotyra |
| Subjects: | |
| Online Access: | https://www.journals.vu.lt/taikomojikalbotyra/article/view/17474 |