Role of corporate social responsibility (CSR) in business planning and practice of Croatian companies
The main objective of this paper is to examine business, social and ecological dimensions of the entrepreneurial activities of small, medium and large enterprises in Croatia by comparing different levels of acceptance, incorporation and utilization of those dimensions among the surveyed companies. O...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Economics & Business, Zagreb, CROMAR (Croatian Union of Marketing Associations)
2011-12-01
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| Series: | Tržište |
| Subjects: | |
| Online Access: | http://hrcak.srce.hr/file/117260 |