Nudging by Shaming, Shaming by Nudging

In both developing and developed countries, health ministries closely examine use of so-called nudges to promote population health and welfare. Cass Sunstein and Richard Thaler, who developed the concept, define a nudge as “any aspect of the choice architecture that alters people’s behavior in a pre...

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Bibliographic Details
Main Author: Nir Eyal
Format: Article
Language:English
Published: Kerman University of Medical Sciences 2014-07-01
Series:International Journal of Health Policy and Management
Subjects:
Online Access:http://www.ijhpm.com/pdf_2863_5421a1ae17cb75d12796511fd45db54d.html