SIKAP MEREK, PERCEIVED QUALITY, DAN PRESTISE MEREK TERHADAP ADVOKASI MEREK MELALUI KEPERCAYAAN MEREK PADA KLINIK GIGI ORTODONTI DI JAKARTA
The background of this research was to trust a brand; a consumer will have on brand attitude. Brand attitude is an overall evaluation of the consumer to the brand. Of a positive assessment of a brand can lead customers into believing the service that is given so that the company believes this attitu...
| Main Authors: | , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Trisakti
2014-09-01
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| Series: | Jurnal Manajemen dan Pemasaran Jasa |
| Online Access: | http://www.trijurnal.lemlit.trisakti.ac.id/index.php/jasa/article/view/804 |