The Antecedents and Consequences of Rapport between Customers and Salespersons in the Tourism Industry

The Antecedents and Consequences of Rapport between Customers and Salespersons in the Tourism Industry

This study examined the antecedents and consequences of rapport between customers and salespersons in the context of duty-free shops. Specifically, this study proposed six sub-dimensions of service-dominant orientation (i.e., relational, ethical, individuated, empowered, concerted, and developmental...

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Bibliographic Details
Main Authors: Jinsoo Hwang, Kwang-Woo Lee, Seongseop (Sam) Kim
Format: Article
Language:English
Published: MDPI AG 2021-03-01
Series:Sustainability
Subjects:
rapport
service-dominant orientation
duty-free shop
word-of-mouth
satisfaction
brand preference
Online Access:https://www.mdpi.com/2071-1050/13/5/2783

Internet

https://www.mdpi.com/2071-1050/13/5/2783

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