Art Gallery Visitors’ Motivations
The article discusses the motivational factors of visual art institution consumers. Analysis includes Falk’s identity-related theory of motivation for visiting art institutions that discusses how visitors’ experience begins before visiting a museum and is focused on the consumer’s attitude (identit...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Vilnius University Press
2020-06-01
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| Series: | Informacijos Mokslai |
| Subjects: | |
| Online Access: | https://www.zurnalai.vu.lt/informacijos-mokslai/article/view/18197 |