MOTIVATIONS OF OPTING FOR THE PRESCHOOL AND PRIMARY SCHOOL PEDAGOGY MAJOR IN UNIVERSITY STUDENTS. BENCHMARKS FOR A STRATEGIC MANAGEMENT IN THE PROMOTION OF THE SPECIALIZATION

MOTIVATIONS OF OPTING FOR THE PRESCHOOL AND PRIMARY SCHOOL PEDAGOGY MAJOR IN UNIVERSITY STUDENTS. BENCHMARKS FOR A STRATEGIC MANAGEMENT IN THE PROMOTION OF THE SPECIALIZATION

ABSTRACT. The present study is an attempt to highlight the main reference points for a marketing program focused on the promotion of the pedagogical higher education majors, by taking into consideration of the main reasons and information sources that the present students used in their decis...

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Bibliographic Details
Main Author: CĂTĂLIN GLAVA
Format: Article
Language:English
Published: Studia Universitatis Babes-Bolyai 2019-12-01
Series:Studia Universitatis Babeş-Bolyai. Psychologia-Paedagogia
Subjects:
educational marketing
marketing strategy
vocational specialization
pedagogical major
Online Access:https://studiapsypaed.com/wp-content/uploads/2021/09/2-2019-4.pdf

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https://studiapsypaed.com/wp-content/uploads/2021/09/2-2019-4.pdf

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