Teachable Moments in News Media—An Analysis of Audience Awareness, Enjoyment, Interest, Opinion Formation, and Understanding (AEIOU) toward Science

In light of the increased time spent by people on watching the news via social media, what might be the communication impacts if science education could help in producing science news media for the public? The present study compared the audience levels of awareness, enjoyment, interest, opinion form...

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Bibliographic Details
Main Authors: Leon Yufeng Wu, Shannah Pinhsuan Wu, Chun-Yen Chang
Format: Article
Language:English
Published: MDPI AG 2020-12-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/23/10212