Marketing reporting system
The main components of a developed and good organized marketing information system are: internal reporting system, marketing reporting system, market research system and analytical marketing system. Marketing reporting system provides data and information about changes in business and micro marketin...
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| Format: | Article |
| Language: | English |
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Srpsko udruženje za marketing
2004-01-01
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| Series: | Marketing (Beograd. 1991) |
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| Online Access: | http://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2004/0354-34710401003H.pdf |