PERCEPTION OF BUSINESS TRAVELLERS TOWARDS TECHNOLOGY ADOPTION: AN EMPIRICAL STUDY OF ONLINE TRAVEL PORTALS
The technology has revolutionized the tourism industry today. Many tourism businesses have utilized the power of the Internet to the fullest in their online as well as direct marketing initiatives. The business travellers who are an integral part of the tourism industry are exchanging information th...
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| Format: | Article |
| Language: | English |
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Editura Universităţii din Oradea
2020-03-01
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| Series: | Geo Journal of Tourism and Geosites |
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| Online Access: | http://gtg.webhost.uoradea.ro/PDF/GTG-1-2020/gtg.28124-471.pdf |