EFFECTS OF DESTINATION IMAGE, TOURIST MOTIVATION, SERVICE QUALITY AND PERCEIVED VALUE ON TOURIST SATISFACTION AND LOYALTY

This study aims to examine the causality relationship among destination image, tourist motivation, service quality and perceived value on tourist satisfaction and loyalty. Population in this study was tourists who had visited in four tourist destinations in Palembang namely: Jakabaring Sport City, K...

Full description

Bibliographic Details
Main Author: Heri Setiawan
Format: Article
Language:English
Published: Fakultas Ekonomi Universitas Sriwijaya 2018-10-01
Series:Sriwijaya International Journal of Dynamic Economics and Business
Subjects:
Online Access:http://sijdeb.unsri.ac.id/index.php/SIJDEB/article/view/77