EFFECTS OF DESTINATION IMAGE, TOURIST MOTIVATION, SERVICE QUALITY AND PERCEIVED VALUE ON TOURIST SATISFACTION AND LOYALTY
This study aims to examine the causality relationship among destination image, tourist motivation, service quality and perceived value on tourist satisfaction and loyalty. Population in this study was tourists who had visited in four tourist destinations in Palembang namely: Jakabaring Sport City, K...
Main Author: | Heri Setiawan |
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Format: | Article |
Language: | English |
Published: |
Fakultas Ekonomi Universitas Sriwijaya
2018-10-01
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Series: | Sriwijaya International Journal of Dynamic Economics and Business |
Subjects: | |
Online Access: | http://sijdeb.unsri.ac.id/index.php/SIJDEB/article/view/77 |
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