The Impact of Unit Cost Reductions on Gross Profit: Increasing or Decreasing Returns?

Bibliographic Details
Main Authors: Ely Dahan, V. Srinivasan
Format: Article
Language:English
Published: Elsevier 2011-09-01
Series:IIMB Management Review
Online Access:http://www.sciencedirect.com/science/article/pii/S097038961100070X