Analysis of Key Stakeholder Groups of Commercial Entities in the Czech Republic
Currently the stakeholder analysis, mainly in foreign literature, is considered as a very important aspect of management and marketing in the present turbulent times. There is not enough attention paid to the stakeholder analysis in the Czech Republic. This article deals with the problem of stakehol...
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| Format: | Article |
| Language: | English |
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Institute of Technology and Business, České Budějovice
2013-01-01
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| Series: | Littera Scripta |
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| Online Access: | http://www.littera-scripta.com/analyza-klicovych-skupin-stakeholderu-komercnich-subjektu-v-ceske-republice/ |