ANALISIS PERILAKU PEMBELIAN BUAH DI PERDESAAN DAN PERKOTAAN
This study aimed to analyze the differences of purchasing behavior of fruit in rural and urban areas. In addition, this study also aimed to analyze the influence of family characteristics and knowledge on the purchasing behavior of the fruit. The study was conducted in the Panaragan Village (Bogor C...
Main Authors: | , , |
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Format: | Article |
Language: | Indonesian |
Published: |
Institut Pertanian Bogor
2013-05-01
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Series: | Jurnal Ilmu Keluarga dan Konsumen |
Subjects: | |
Online Access: | https://jurnal.ipb.ac.id/index.php/jikk/article/view/7710 |