ANALISIS PERILAKU PEMBELIAN BUAH DI PERDESAAN DAN PERKOTAAN

This study aimed to analyze the differences of purchasing behavior of fruit in rural and urban areas. In addition, this study also aimed to analyze the influence of family characteristics and knowledge on the purchasing behavior of the fruit. The study was conducted in the Panaragan Village (Bogor C...

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Bibliographic Details
Main Authors: Retnaningsih Retnaningsih, Rahmi Parhati, Megawati Simanjuntak
Format: Article
Language:Indonesian
Published: Institut Pertanian Bogor 2013-05-01
Series:Jurnal Ilmu Keluarga dan Konsumen
Subjects:
Online Access:https://jurnal.ipb.ac.id/index.php/jikk/article/view/7710