AN INSIGHT INTO STAKEHOLDER-LED CSR COMMUNICATION

Although companies have always been engaged in communicating strategically with the main stakeholders, recent developments have shown that the corporate communication function has been redefined as a complex activity of communicating with both internal and external stakeholders. The authors use s...

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Bibliographic Details
Main Authors: Olesia Mihai, Elena Ciortescu
Format: Article
Language:deu
Published: University of Pitesti 2012-11-01
Series:Studii si Cercetari Filologice: Seria Limbi Straine Aplicate
Subjects:
CSR
Online Access:http://scf-lsa.info/wp-content/uploads/2017/04/19-MIHAI-Olesia-CIORTESCU-Elena.pdf