Innovations in services and consumers’ competences
The author in her article presents services as a market product which is more and more often an innovative product. A particular attention is paid to the services’ features which have an important impact on behaviour of the services market participants. Introduction to the market of new, improved, t...
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| Format: | Article |
| Language: | English |
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Oles Honchar Dnipro National University
2014-01-01
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| Series: | European Journal of Management Issues |
| Subjects: | |
| Online Access: | https://mi-dnu.dp.ua/index.php/MI/article/view/16 |