Investigate the Choice of Pricing Strategies Based on Product Life Cycle (PLC) in Small House Appliance (Case Study: Pars Khazar Brand Meat Grinder Product Group)

Selection of appropriate strategies is one of the important principles to achieve profitability in the business models. One of the most important of these strategies, Is Use of appropriate pricing strategies in order to have the correct and satisfy product pricing process, the factors that affect pr...

Full description

Bibliographic Details
Main Authors: Abolghasem Mira, Sanaz karimi
Format: Article
Language:fas
Published: University of Tehran 2011-09-01
Series:‫مدیریت بازرگانی
Subjects:
Online Access:https://jibm.ut.ac.ir/article_28564_74ef326988adc4e873d6dec7b1bd687a.pdf