Determining the Factors that Affect University Students and Academicians’ Social Media Usage & Gratifications

Determining the Factors that Affect University Students and Academicians’ Social Media Usage & Gratifications

By the help of rapid developments in technology and new trends in social media platform, consumers’ behavior on digital platform has started to change. Users adopted a wide range of digital technologies into their communication. It remains unclear why they adopt multiple forms of social media instea...

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Bibliographic Details
Main Authors: Emre Kadir Özekenci, Şefika Nilay Onatça Engin, Yonca Bir, Murat Gülmez
Format: Article
Language:English
Published: Erciyes University 2019-07-01
Series:Erciyes iletişim Dergisi
Subjects:
uses and gratification
social media
university students and academicians
kullanımlar ve doyumlar
sosyal medya
üniversite öğrencileri ve akademisyenler
Online Access:https://dergipark.org.tr/tr/pub/erciyesiletisim/issue/47017/486452

Internet

https://dergipark.org.tr/tr/pub/erciyesiletisim/issue/47017/486452

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