Chocolate Consumption and Purchasing Behaviour Review: Research Issues and Insights for Future Research

Chocolate is consumed all over the world. Since its origin, it has undergone many transformations to meet changing market demand. A better understanding of consumer behaviour is a key objective of any business, and so it is for chocolate businesses. In order to fulfil this aim, the current study pre...

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Bibliographic Details
Main Authors: Margherita Del Prete, Antonella Samoggia
Format: Article
Language:English
Published: MDPI AG 2020-07-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/14/5586