Mercados Cautivos para Productos Ancestrales Chicha de Jora y Morada
The physiological function of thirst is satisfied in daily life, for the most part, by products which con- tain chemical elements. The preference for each of them is driven by advertising campaigns and corpo- rate communications which in one way or another cause the decision to purchase a particular...
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| Format: | Article |
| Language: | English |
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Universidad Estatal de Milagro
2013-12-01
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| Series: | Ciencia UNEMI |
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| Online Access: | http://ojs.unemi.edu.ec/index.php/cienciaunemi/article/view/121/121 |