The Roles of Forgiveness towards Repurchase Intentions from a Cross Cultural Perspective
This paper aims to investigate the relationship between forgiveness towards repurchasing intentions from a cross cultural perspective. The study was conducted in the airline industry where customers believed the airline service was not up to expectations. The survey used questionnaires to collect da...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Athens Institute for Education and Research
2015-07-01
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| Series: | Athens Journal of Business & Economics |
| Subjects: | |
| Online Access: | http://www.athensjournals.gr/business/2015-1-3-4-Noth.pdf |