Ethics problems and theories in public relations

Public relations professionals encounter ethical problems as individuals who make decisions about their professional lives. They also serve as ethical counselors to organizations, a role in which they help organizations behave in ethical, responsible, and sustainable ways. This introduction defines...

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Bibliographic Details
Main Author: James E. Grunig
Format: Article
Language:English
Published: Université du Québec à Montréal 2014-02-01
Series:Communiquer
Subjects:
Online Access:http://journals.openedition.org/communiquer/559