Innovative strategies for increasing business performance – best practices from the tourism industry

In a global society, defined by the disappearance of borders of any kind, the unprecedented intensification of competition compels companies, regardless of the economic sector in which they operate, to permanently adapt their products and services to customers’ requirements. However, the challenge...

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Bibliographic Details
Main Authors: Croitoru Adina-Gabriela, Firoiu Daniela
Format: Article
Language:English
Published: Editura ASE Bucuresti 2016-06-01
Series:Cactus
Subjects:
Online Access:http://www.cactus-journal-of-tourism.ase.ro/Pdf/vol13/Croitoru-Firoiu.pdf