“TiCoSa” a 3d matrix conceptual model to investigate visitors’ perceptions in an athletic event

Visitor behavior can determine athletic events structure making it an important consideration for managers. In this study visitor behavior is analyzed using a new managerial tool called “TiCoSa – Time, Cost, and Satisfaction Activity Blocks” which permits managers to see the time, cost and satisfact...

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Bibliographic Details
Main Authors: Anestis Fotiadis, Russell Blair Williams
Format: Article
Language:English
Published: International Hellenic University 2018-11-01
Series:Journal of Tourism, Heritage & Services Marketing
Subjects:
Online Access:http://jthsm.gr/vol4iss2/4-2-5.pdf