ANTESEDEN KEPUASAN DAN RASA PERCAYA SERTA KONSEKUENSINYA TERHADAP INTENSI PERILAKU

The purpose of this study to analyze the factors affecting the intentions of alumni who are willing to assist their university, whether financial or non-financial. The intentions of alumni are consequences of satisfaction and trust, where satisfaction and trust are the mediating variables of academi...

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Bibliographic Details
Main Author: Wenny Chandra Mandagie
Format: Article
Language:Indonesian
Published: Universitas Trisakti 2018-02-01
Series:Jurnal Manajemen dan Pemasaran Jasa
Subjects:
Online Access:https://www.trijurnal.lemlit.trisakti.ac.id/jasa/article/view/1624