KEYWORDS AS SEMANTIC CENTERS OF ADS IN THE ASPECT OF SUGGESTIVE DISCOURSE

Actuality of the chosen problematic depends not only on its general theoretical weight, but also the possibility to search for the protective mechanisms from the devastating impact of pathogenic texts, which according to the researchers are the characteristic feature of modern communication space, t...

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Bibliographic Details
Main Author: О. М. Олексюк
Format: Article
Language:Bulgarian
Published: Odessa I. I. Mechnykov National University 2015-10-01
Series:Записки з українського мовознавства
Subjects:
Online Access:http://zum.onu.edu.ua/article/view/129969