Relationship between behavioural factors and colour preferences for clothing

The colour of clothing plays an important role in one’s emotional reaction and the selection of clothes, which in turn effects design, the fashion industry and sales. In our behavioural research involving the Slovenian population regarding the selection of colours, we used the results of opportunity...

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Bibliographic Details
Main Authors: Milena Fornazarič, Jani Toroš
Format: Article
Language:English
Published: University of Ljubljana, Faculty for Natural Sciences and Engineering 2018-03-01
Series:Tekstilec
Subjects:
Online Access:http://www.tekstilec.si/wp-content/uploads/2018/03/4-14.pdf