LOCAL CRM APPLICATION FOR BILLBOARD ADVERTISING COMPANY

The article presents development process of dedicated application that supports Customer Relationship Management. The software receiver is a small advertising company, whose main service is renting billboards. Implementation of CRM system inclines to further expansion of the application Transfer of...

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Bibliographic Details
Main Author: Radosław URBAŃSKI
Format: Article
Language:English
Published: Polish Association for Knowledge Promotion 2012-06-01
Series:Applied Computer Science
Subjects:
Online Access:http://acs.pollub.pl/pdf/v8n2/33_%20vol_8no_2_2012.pdf