Influence of Cultural Identity on Tourists’ Authenticity Perception, Tourist Satisfaction, and Traveler Loyalty

Intangible cultural heritage is a natural fit for tourism development due to its extensive cultural and artistic value. Authenticity is important in the development of intangible cultural heritage tourism. This case study considered Celadon Town, a classic scenic spot of intangible cultural heritage...

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Bibliographic Details
Main Authors: Di Tian, Qiongyao Wang, Rob Law, Mu Zhang
Format: Article
Language:English
Published: MDPI AG 2020-08-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/16/6344