Branding as an Instrument for Creating the Attractiveness of Higher Education Institution in Today’s Challenges
The article characterizes the factors that cause new challenges for higher education institutions. It is substantiated that in the conditions of intense competition, the best opportunities for further development will be given to the higher education institutions, which will improve their attractive...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Research Centre of Industrial Problems of Development of NAS of Ukraine
2020-06-01
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Series: | Bìznes Inform |
Subjects: | |
Online Access: | https://www.business-inform.net/export_pdf/business-inform-2020-6_0-pages-358_366.pdf |