Smokers’ perceptions of different classes of cigarette brand descriptors

Smokers’ perceptions of different classes of cigarette brand descriptors

Introduction Cigarette brand descriptors such as ‘light’ are banned in several countries and often replaced by alternative descriptors that continue to mislead smokers about the relative risk from those brands. The objective of this study was to evaluate perceptions from current brand descriptors wh...

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Bibliographic Details
Main Authors: Nicholas J. Felcione, Kaila J. Norton, Maansi Bansal-Travers, Vaughan W. Rees, K. Michael Cummings, Richard J. O'Connor
Format: Article
Language:English
Published: European Publishing 2021-02-01
Series:Tobacco Prevention and Cessation
Subjects:
tobacco
packaging
perceptions
cigarette
brand descriptors
Online Access:http://www.tobaccopreventioncessation.com/Smokers-perceptions-of-different-classes-of-cigarette-brand-descriptors,131243,0,2.html

Internet

http://www.tobaccopreventioncessation.com/Smokers-perceptions-of-different-classes-of-cigarette-brand-descriptors,131243,0,2.html

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