An integrated approach to analyze strategy map using BSC – FUZZY AHP: A case study of auto industry
In an environment, which is highly competitive and everything changes rapidly, managers of organizations face with problems such as how to identify important factors preventing organizations from optimum use of available resources and capacities and invest more on key factors. To achieve this goal,...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Growing Science
2012-04-01
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Series: | Management Science Letters |
Subjects: | |
Online Access: | http://www.growingscience.com/msl/Vol2/msl_2012_22.pdf |