The Current Trends in Marketing Research

The article is concerned with a qualitative evaluation of marketing research both in Ukraine and the world in general, as well as the allocation of modern trends of marketing research. The trends of market development of marketing researches are analyzed in two dimensions: international and national...

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Bibliographic Details
Main Author: Sokhetska Anna V.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2020-07-01
Series:Bìznes Inform
Subjects:
Online Access:https://www.business-inform.net/export_pdf/business-inform-2020-7_0-pages-346_352.pdf