Antecedents and Consequences of Brand Experiences in a Historical and Cultural Theme Park

Sustainability has been a major research topic in the tourism and hospitality industry, and theme parks are no exception, particularly in terms of their economic sustainability. Yet few studies have specifically explored sustainability approaches for theme parks. This work examines structural relati...

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Bibliographic Details
Main Authors: Junhui Wang, Jinwon Kim, Sanghoon Kang
Format: Article
Language:English
Published: MDPI AG 2019-09-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/11/17/4810