The effects of images posted to social media by orthodontists on public perception of professional credibility and willingness to become a client

Abstract Background Many patients choose health professionals using the Internet, whether through websites or social media. In orthodontics, an orthodontist’s relationship with active and potential patients can be affected by social media interactions, both as a marketing tool and as a tool for prov...

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Bibliographic Details
Main Authors: Thiago Martins Meira, Jeany Prestes, Gil Guilherme Gasparello, Oscar Mario Antelo, Matheus Melo Pithon, Orlando Motohiro Tanaka
Format: Article
Language:English
Published: SpringerOpen 2021-03-01
Series:Progress in Orthodontics
Subjects:
Online Access:https://doi.org/10.1186/s40510-021-00353-9