Commercialization of Media Entrepreneurs' Digital Innovations
Emergence of New Communication Technologies made media industry available for small and entrepreneur media firms to enter venue, while before them the arena belonged to big media companies. Now media industry includes a lot of small enterprises which market now innovations, even with limited resourc...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2012-03-01
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| Series: | مدیریت بازرگانی |
| Subjects: | |
| Online Access: | https://jibm.ut.ac.ir/article_28614_3407df87cd839216c149588b946751a4.pdf |