QR CODES - STUDY OF THEIR USE IN TOURISM ADVERTISING

The development of intelligent technologies, as well as the continuous increase in the number of mobile device users worldwide, have generated significant behavioural changes for individuals; companies in turn have had to accept these behavioural changes from the demand profile and adopt innovativ...

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Bibliographic Details
Main Author: Mihaela-Filofteia TUTUNEA
Format: Article
Language:English
Published: Editura Univeristatii "Stefan cel Mare" din Suceava 2019-06-01
Series:USV Annals of Economics and Public Administration
Subjects:
Online Access:http://www.annals.seap.usv.ro/index.php/annals/article/view/1134/964