Descriptive norms for me, injunctive norms for you: Using norms to explain the risk gap
People are more likely to rely on descriptive norms (i.e., what their peers are doing) when deciding whether to take a risk themselves than when deciding whether to recommend others to take a risk. We proposed and found that people also attend to normative information when making risk recommendation...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Society for Judgment and Decision Making
2019-11-01
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Series: | Judgment and Decision Making |
Subjects: | |
Online Access: | http://journal.sjdm.org/19/190506/jdm190506.pdf |