Examining affective and cognitive discourse at the time of IPO: Effects on underpricing and the moderating role of entrepreneurial orientation

This study presents evidence concerning the effects of affective and cognitive rhetoric on the underpricing of firms at the time of their initial public offering. It is suggested that firms that use less affective, and more cognitively oriented discourse in their IPO prospectus will experience bette...

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Bibliographic Details
Main Authors: William Wales, Fariss-Terry Mousa
Format: Article
Language:English
Published: Emerald Publishing 2016-03-01
Series:New England Journal of Entrepreneurship
Subjects:
Online Access:https://www.emerald.com/insight/content/doi/10.1108/NEJE-19-02-2016-B002/full/pdf?title=examining-affective-and-cognitive-discourse-at-the-time-of-ipo-effects-on-underpricing-and-the-moderating-role-of-entrepreneurial-orientation