SEARCHING FOR AND PERCEPTION OF INFORMATION BY CONSUMERS IN THE LIGHT OF THE SUSTAINABLE CONSUMPTION IDEA — ON THE EXAMPLE OF FOOD MARKETS
The aim of this paper is to present the sources of information about food, the cost of collecting the information and the perception of messages by consumers in the light of the sustainable food consumption idea. We used primary materials from a direct, personal survey which were later analyzed wi...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
The Institute of Aviation
2020-06-01
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| Series: | Marketing of Scientific and Research Organisations |
| Subjects: | |
| Online Access: | http://minib.pl/en/searching-for-and-perception-of-information-by-consumers-in-the-light-of-the-sustainable-consumption-idea-on-the-example-of-food-markets/ |